Integrated Digital Marketing
Paid Search Management
Summary
Siemens came to Overdrive to increase free trial downloads of Solid Edge – a portfolio of affordable, easy-to-use software tools that address all aspects of the product development process – in high priority international markets.
- International Keyword Strategy (8 languages)
- International Landing Page Strategy (8 Languages)
- Focused Geo Targeting (17 Markets)
- Tiered Budget Strategy
- Conversion Rate/Landing Page Optimization
- Responsive Search Ads
- SiteLinks
- Unified Dashboard & Analytics
Paid Search Management
To address this challenge Overdrive developed and deployed an international paid search demand generation in 17 markets across North America, Europe and Asia.
Success!
+177%
Conversion Rate
+31%
Click Through Rate
- 77%
Cost Per Lead