Andrew Abrahams, Author at Overdrive Interactive

Overdrive Learns How to Make Beer!

by Andrew Abrahams November 11, 2010

If you haven’t yet learned exactly what it takes to make beer, this is something you should look into. Here at Overdrive, we visited our friends at Barleycorn’s Craft Brew in Natick, MA. to go through the step-by-step process in…

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Google Launches Instant Previews

by Andrew Abrahams November 10, 2010

If there was one thing that drove me absolutely crazy when searching through the internet for information that I crucially needed, it was when search results offered less than relevant information. As I nearly exhausted every single link by clicking…

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Analytics

Social Media ROI: Overdrive Interactive Launches Comprehensive Social Media Measurement Dashboard

by Andrew Abrahams August 26, 2010

BOSTON (Aug. 25, 2010) /PRNewswire/ — Marketers who have been struggling to quantify the value of their social media marketing efforts may not be grappling much longer. Today, Boston digital marketing agency Overdrive launched SocialEye, a robust tracking and measurement dashboard…

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Analytics

Introducing the Insights Dashboard from Facebook

by Andrew Abrahams June 8, 2010

Yesterday Facebook announced their improved analytics tools which will allow Facebook administrators to have better visibility into how their pages are performing. Facebook has incorporated the basic components of the pre-existing insight data but they have added more components, data…

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Blogs by Andrew Abrahams