Andrew Abrahams, Author at Overdrive Interactive

Facebook Tests Real-Time Ad Targeting

by Andrew Abrahams March 24, 2011

Earlier this week, we discussed how Facebook has begun to test ads targeted at status updates and wall posts. Today, we learned that they have also begun testing real-time targeted ads among 1% of users (about six million). The site…

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Facebook’s New “Deals-Feed”

by Andrew Abrahams March 18, 2011

Facebook news feeds will appear slightly different for many users, as the social networking site announces Deals in several cities. Those who subscribe to this new feature will receive announcements of current and ongoing deals either within their news feeds…

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Blogs by Andrew Abrahams