Blogs by Emma Ceplinskas
What CMOs Need to Know About Google’s “Helpful Content” Update
by Emma Ceplinskas
September 9, 2022
To better provide people with original and valuable information, Google Search has launched its search algorithm’s “Helpful Content” update. This site-wide update signals a shift in content creation and ranking priorities from a search engine-first to a people-first approach. Keep…
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How to Make the LinkedIn Algorithm Work for You
by Emma Ceplinskas
June 3, 2022
Instagram Debuts New Features and Updates
by Emma Ceplinskas
May 6, 2022
Why Are Twitter and Elon Musk At Odds?
by Emma Ceplinskas
April 21, 2022
After recent discussions between Twitter’s board of directors and tech billionaire Elon Musk, Twitter is experiencing renewed relevancy. Musk is seeking to purchase Twitter to lift platform restrictions on free speech and broaden technological transparency. However, Musk’s new vision for the social giant…
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YouTube Plans to Integrate NFT Features
by Emma Ceplinskas
April 8, 2022
Russia-Ukraine Crisis Dubbed “First TikTok War”
by Emma Ceplinskas
March 25, 2022
Touchdown or Fumble? Reviewing Super Bowl LVI Commercials
by Emma Ceplinskas
February 18, 2022