Gregory Moore, Author at Overdrive Interactive

Blogs by Gregory Moore

3 Things Marketers Can Learn From Picking a March Madness Bracket

by Gregory Moore March 21, 2014

It’s that time of the year again. You’ve watched all of the games (maybe), studied all of the matchups (possibly) and dove into the statistics (probably not), and filled out an NCAA March Madness bracket that will put your friends…

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Five Google Chrome Extensions I Use Daily

by Gregory Moore March 3, 2014

If you’re anything like me, you realize that there is only so much time you can spend each day whittling away at your ever-growing to-do list. Anything I can do to help myself shave even a few minutes off of…

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Branding

Four Reasons to Use YouTube Transcription for SEO

by Gregory Moore November 13, 2013

Is your company or brand on YouTube? If you’re serious about SEO, hopefully the answer to that question is a resounding “yes.” Optimizing videos for search engines is not anything new (it’s almost 2014, come on!), but doing so can…

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Google’s NCAA Tournament Picks: Users over SEO

by Gregory Moore March 26, 2013

If your company does big business selling automotive brackets, you might not be too happy with Google right now. On the other hand, if you’re one of the millions of people who spent hours (or minutes) filling out NCAA Men’s…

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Advertising

The Holy Grail of Viral Video: “Shareability”?

by Gregory Moore February 7, 2013

Unless you’ve lived under a proverbial rock for the past decade-plus then there’s a good chance you can rattle off a list of your favorite few viral brand videos pretty easily. Whether it is a touching story of a horse breeder and…

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