Harry Gold

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Founder

Harry Gold, Co-Founder & CEO of Overdrive Interactive, has 27 years of experience in digital marketing. He possesses comprehensive expertise in search marketing, paid social advertising, e-commerce marketing, and conversion rate optimization. Harry excels in integrated marketing campaigns, lead generation tactics, and B2B demand generation strategies. He has authored 165 articles for ClickZ and is a frequent speaker at prestigious marketing conferences. His B.S. in Accounting with a minor in Computer Science provides a unique blend of financial acumen and technical knowledge that informs his approach to digital marketing. Harry's cross-functional leadership skills and deep understanding of marketing operations management and brand development position him as a respected industry figure.

Publications

Expert columnist for ClickZ (165 articles)

Honors/Awards

New England direct marketer of the year - NEDMA

Expertise

Cross-functional Leadership

Strategic Planning

P & L Management

Client Management and Retention

Customer Experience Transformation

Marketing Operations Management

Brand Development

Digital Strategy

Direct Marketing

Integrated Marketing

Lead Generation

B2B Demand Generation

E-commerce Marketing

Marketing Automation

Online Media

Media Buying

Paid Social Advertising

Search Marketing

Mobile Marketing

Email Marketing

SEO

Web Analytics

Conversion Rate Optimization (CRO)

Workshops and Seminars

Boards

Overdrive Interactive

NEDMA

Overdrive Editorial Guidelines

At Overdrive Interactive, we are dedicated to offering unbiased, insightful information rooted in best practices and verified sources. Our content is trustworthy, authentic, accurate, and reliable. Overdrive's editorial guidelines are the foundation of our commitment to quality content. Learn about our editorial policy standards and how we create informative articles.

Blogs by Harry Gold

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