Jessica O'Brien

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Creative Director

Jessica O'Brien, a Creative Director with 14 years of experience, brings a comprehensive skill set to digital marketing creativity. Her expertise spans digital marketing strategy, social media marketing, branding, and email marketing. Jessica creates engaging multimedia content for various digital channels through her proficiency in video production. She crafts compelling narratives that resonate with target audiences across different platforms. Jessica creates digital assets that are visually appealing, intuitive, and effective through her expertise in user experience (UX). She oversees the development of cohesive, multi-channel marketing campaigns that effectively communicate brand messages and drive engagement across various digital touchpoints.

Education

B.S., Broadcast Communications with a Concentration in Video Production and a Minor in Art, SUNY Brockport

Publications

Apple Podcasts: Colors, Logos, and Loyalty: The Essentials of Effective Branding for Business Growth

Honors/Awards

Best Architecture Online Video

Best Consumer Goods Online Video

Best Home Building Online Video

Best Small Business Online Video. | IAC | 2024

Expertise

Digital Marketing

Social Media

Branding

Digital & Print Design

Email Marketing

Video Production

Copywriting

CRO

Landing Page Optimization

User Experience

Creative Strategy

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Blogs by Jessica O'Brien

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