Jessyca Souza

Jessyca Souza Headshot

SEO Associate

Jessyca Souza, a Digital Marketing Specialist with 2 years of experience, brings a broad range of expertise to the dynamic world of online marketing. Her skills in Social Media Management and Digital Strategy enable her to create and execute impactful campaigns across platforms like Instagram, while her proficiency in SEO and Digital Design ensures a seamless blend of creativity and data-driven decision-making. Jessyca’s strengths in Content Strategy and Copywriting allow her to craft compelling narratives that resonate with diverse audiences, supported by her expertise in Google Analytics to measure and refine campaign performance. Jessyca's ability to navigate multicultural communications and develop educational resources reflects her versatility and global perspective. Fluent in Portuguese and Spanish, she bridges cultural gaps and effectively engages with international audiences. Her educational foundation includes a B.A. in English from Universidade Cruzeiro do Sul in Brazil and a Business Program with a Marketing concentration from the Computer Systems Institute, providing a strong combination of creative and strategic skills. Certified in Digital Marketing (Cornell), SEO Fundamentals (UC Davis), BrightEdge, and Google Analytics, Jessyca pairs academic rigor with hands-on expertise. Her skills in Project Management and curriculum planning further enhance her ability to oversee complex initiatives. With a passion for innovation and a focus on driving results, Jessyca is a key contributor to the success of comprehensive digital marketing strategies.

Education

B.A., English - Universidade Cruzeiro do Sul Brazil

Business Program Marketing Concentration, Computer Systems Institute

Certifications

Digital Marketing - Cornell

SEO Fundamentals - UC Davis

BrightEdge

Google Analytics

Expertise

Social Media Management

Digital Strategy

SEO

Digital Design

Instagram

Digital Marketing

Content Strategy

Copywriting

Project Management

Multicultural Communications

Development of Educational Resources

Project Curriculum Planning

Languages

Portuguese Spanish

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Blogs by Jessyca Souza

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