Ty Velde

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Agency Co-Founder; EVP, Director of Client Services

Ty Velde, the Agency Co-Founder and EVP, Director of Client Services, brings 28 years of extensive experience to his leadership role. His expertise spans account management, media buying, SEM, and SEO. Ty oversees complex, multi-faceted marketing initiatives through his proficiency in strategic client and project management. He develops comprehensive, cohesive marketing plans that leverage multiple channels effectively through his skills in marketing strategy and integrated marketing. Ty translates client needs into effective marketing solutions through his strong relationship management skills. He applies entrepreneurial spirit and high-level strategic thinking to his role as agency co-founder. Ty drives agency success and delivers high-value solutions to clients in the ever-evolving digital marketing landscape through his wealth of experience and leadership role.

Certifications

Google Ads Certified

Expertise

Account Management

Media Buying

University Teaching

Project Management

SEM

SEO

Mobile

Marketing Strategy

Online Marketing

Digital Marketing

Marketing Communications

Email Marketing

Web Analytics

Digital Strategy

Lead Generation Integrated Marketing Conversion Rate Optimization (CRO) Direct Marketing

LinkedIn

Google Ads

Paid Social Advertising

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Blogs by Ty Velde

Love Beer. Love Life. Overdrive.

At Overdrive we clearly work hard, but we also play hard. So last Friday, we decided close up a bit early and take a field trip down to one of Boston’s finest establishments….the Harpoon Brewery.

So your CEO wants to be on Twitter

While social media has been a core part of the marketing landscape for several years now, one key group within Fortune 500 organizations that has been slow to adopt it is the C-Suite. While this group comprises the core of a company’s leadership, when it comes to social media many members have opted to sit on the sidelines rather than actively participate in the conversation.

A New Definition for Client/Agency Success

In the agency world, success can come quickly and/or it can take a while. But it’s how you choose to nurture the partnership that surrounds it, that is the key to winning in the long-run. I like to call this kind of success “Evolutionary Success” as it’s based not necessarily on the “here and now”, but rather on the ability to grow and nurture what you have today to create something bigger for tomorrow.

Overdrive Interactive Wins Big at 2012 W³ Awards

Overdrive Interactive is pleased to announce that we recently won 13 Silver Awards at the 2012 W3 Awards!

Silver Awards are representative of outstanding work within a particular marketing category and showcase innovative and cutting edge approaches to categorical marketing initiatives.

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