In five major markets, TV still dominates
Note: n=8,824; respondents were asked for their top three
Note: includes broadcast networks, cable, spot, syndication and local TV advertising
Source: eMarketer, January 21 2009
In today’s increasingly interconnected digital landscape, the value of independent digital agencies cannot be overstated. While conglomerates and larger holding company networks may offer extensive resources, they often operate under inherent biases tied to parent company interests, which can limit…
Read the full article
Stay informed with expert insights and trends delivered directly to your inbox. Subscribe now to receive updates on the topics that matter most to your business.