Driving Forward > Digital Marketing Blog

Local Web-Ad Market Cools Down

written by Harry Gold February 18, 2009

Local-ad market growth is expected to minimize compared to recent years.

Predictably, the recession has forced many local businesses to cut down on their ad spending.

Source: The Wall Street Journal | Media & Marketing, February 18 2009

Advertising

National vs. Localized Landing Pages

by Harry Gold September 6, 2023

We often ask, “Should we have a localized or one national landing page?” The answer is more complex regarding a straight local or national landing page strategy. Often, it’s a mix of both. It’s about testing and seeing what works…

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Advertising

Pinterest Forges New Third-Party Ads Partnership with Amazon

by Emma Ceplinskas June 8, 2023

Sending shockwaves through the e-commerce industry is the newly forged partnership between Pinterest and Amazon. This collaboration aims to combine the visual discovery nature of Pinterest with the retail prowess of Amazon. This opens the door for a new era…

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Driving Forward > Digital Marketing Blog

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