Driving Forward > Digital Marketing Blog

Overdrive Releases 2016 Social Media Map

by Michele Martin March 7, 2016

Overdrive Interactive has updated our signature Social Media Map to present the most current snapshot of social media in the digital space, including live links to more than 260 websites, mobile apps and tools broken into 26 categories. The map…

Read the full article

Advertising

Google’s Huge Change to Paid Ads

by Michele Martin February 29, 2016

Google Desktop Mirrors Mobile Experience – Now Only Showing 7 Ads Google Advertising has had a major modification to how it will display your ads, with desktop search result pages to begin mirroring the mobile user experience. On February 19th…

Read the full article

Social Media

Facebook’s Redesigned Like Button

by Alessandra Del Brocco February 24, 2016

After months of speculation and anticipation, Facebook announced that reactions are finally available to all users. You can now reply to updates with a “like”, “love”, “haha”, “wow”, “sad”, or “angry”. To access these options on a computer, hover your mouse over…

Read the full article

Marketing

A Social Guide to the 2016 Grammys

by Michele Martin February 16, 2016

For anyone watching the Grammys, it was undoubtedly a night of massive entertainment, both from the standpoint as a viewer AND also as a social media listener. Once again, Twitter proved that it is far from dead (or dying), as…

Read the full article

Client Services

Webinar Series – SEM Success for B2B

by Michele Martin February 9, 2016

For many marketers in B2B – SEM success that yields a viable cost per lead or a high volume of quality leads can be elusive. Click volume can be low, click costs can be very high, and lead quality can…

Read the full article

Advertising

Social Media Super Bowl Winners

by Michele Martin February 8, 2016

Last night brought tension and anticipation to rooms across the country as the Denver Broncos and the Carolina Panthers met in San Francisco to battle it out on the field. It wasn’t just the game that had people on the…

Read the full article

Social Media

Facebook is 12 Years Old

by Alessandra Del Brocco February 4, 2016

The largest social media network in the world launched on February 4, 2004. 12 years ago, our world looked slightly different: Gmail was launched in April, the Summer Olympics were being held in Athens, and in November George W. Bush beat John F. Kerry…

Read the full article

Newer Posts Older Posts

Driving Forward > Digital Marketing Blog

Get the Latest Industry Insights