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Driving Forward > Digital Marketing Blog

Gaming for Presidents

Presidential campaigning has been taken to a new level. Holly Rockwood, director of corporate communications at Electronic Arts confirmed that Obama’s campaign has paid for advertising in Xbox 360’s Burnout Paradise. In-game advertising has only been around for less than…

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Search Engine Use

Almost half of all internet users now use search engines on a typical day: Who is Making Search A Habit? Percentages based on respondents Source: Pew Internet & American Life Project, August 6 2008

Going Local

We’ve all heard of localvores, people who are committed to eating locally-produced food. And now more and more consumers have started putting stronger effort into buying locally-produced items. How does this trend translate for us online marketers? Well, how about…

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