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Driving Forward > Digital Marketing Blog

What Is Marketing Automation and 4 Reasons To Use It?

by Kyle Reeves February 4, 2013

At the most basic level, marketing automation is the use of an integrated marketing tool which allows a portion of the marketing workflow involved with driving the prospect further down the conversion funnel to be automated. Once a person enters…

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The Importance of Thank You Emails

by Michael Shinnick October 25, 2012

Thank you emails are an important part of your email marketing program.

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