Internet Behavior Archives

Driving Forward > Digital Marketing Blog

Online Advertising Pushes Through

by Harry Gold April 8, 2009

Marketers are spending more of their advertising spending online due to the economies current condition. By 2013, there is a projected 15% increase in online advertising.

Mobile

Bare Necessities

by Harry Gold April 6, 2009

Consumers in the age brackets 18-24 and 18+ are not willing to cut spending on internet when questioned, according to AdvertisingAge. However, the biggest discrepancy between the two age groups was cellphone service, where 18+ could cut before the younger…

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Advertising

Email Increases Likelihood to Buy by 50%

by Harry Gold February 24, 2009

American consumers value companies who send them e-mails, according to an Epilson study. The study also showed more than half of respondents (67%) said they have purchased products in stores as a direct result of an e-mail received by that…

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E-Commerce

Coupon Sites Grow at a Fast Clip

by Harry Gold February 18, 2009

With a recession on our hands, shoppers have been trying to cut prices- and one way of doing that is going onto the Internet to find coupons. The chart below shows the top 10 Website categories among US Internet users….

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