Landing Pages Archives

Landing Page Whitepaper Offers With Sub-Par Landing Pages?

by Shane Kelly June 5, 2008

Things change fast in the world of interactive marketing, so it is a good idea for most interactive professionals to subscribe to industry email newsletters in order to keep on top of the latest research, trends and best practices. As…

Read the full article

Landing Page Conversion Components

by Harry Gold February 21, 2008

So we have a client who has been struggling internally to get their landing page structure launched despite our guidance. The problem is there are dozens of teams and product managers and project managers in the mix and it is…

Read the full article

Benefit Driven Ad Copy and Landing Pages are Truly Silver Bullets When Used for PPC

by Harry Gold January 23, 2008

Sometimes I like to post emails I send to clients explain certain best practices so here is one: Hello XXXX (of course I cannot divulge who they are), I know that this info has been presented to you guys in…

Read the full article

Driving Forward > Digital Marketing Blog