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Book Review: The Golden Football: Replacing Account Service with Account Leadership

by Ty Velde June 1, 2012

In his book, The Golden Football: Replacing Account Service with Account Leadership, Mark Schofield has done a fantastic job of providing insight and perspective into nearly every facet of agency life from that of an account management professional.

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Welcome to the Bruins DEN

by Melissa Bazillion April 24, 2012

It’s that time of year again…the Boston Marathon is over, the Red Sox are back, and Bruins fans across New England are grooming their Playoff Beards. But this year the Bruins have gone digital and the Bear has been unleashed….

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New Ads Specs for Facebook Ads

by Bianca Garcia February 27, 2012

Facebook ads are getting a face lift starting Wednesday, February 29th. And by face lift, I mean they are getting tighter, but should still look roughly the same. According to Facebook, there will be new ad specs for the Premium…

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Pinterest Conquers Internet, Wedding Planning

by Melissa Bazillion February 23, 2012

Did you know that 95.5% of American women 18-35 are currently engaged and planning a wedding? Ok, that’s not true. But it might seem that way based on the number of “Wedding Boards” currently populating Pinterest.com. Assuming you haven’t been…

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Social Media + Search Marketing + Online Media = Success

by Harry Gold October 17, 2011

One of the things I am always talking about is the blurring of the lines between social media, search marketing, and online media. The days of specializing in just one area are going away because focus in one area limits…

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The Facebook Dimension

by Andrew Abrahams September 30, 2011

The notion of living engulfed by something else is seen all around us, almost like other dimensions. For example, Facebook is its own planet inside of the World Wide Web (remember back when everyone called it that?!). It’s a new…

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