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Overdrive Interactive Releases 2015 Search Marketing Map

by Anthony Papoutsakis July 17, 2015

To be a successful Search Marketer in today’s changing landscape, marketers need to have their head around Search Marketing. With countless resources available online, we decided to create a one-stop infographic to help marketers do just that. Overdrive Interactive’s new…

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Advertising

Overdrive Interactive’s “Digital Advertising Guide” for Sale on Amazon.com and Barnes & Noble!

by Jessie Burke August 13, 2014

Overdrive Interactive is proud to announce that our Digital Advertising Guide has been published and is now on sale on both Amazon.com and Barnes & Noble’s online store! Previously available only as a PDF, this paperback version makes a perfect end-of-summer…

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Overdrive

Overdrive Releases 2014 Search Marketing Map

by Jessie Burke July 15, 2014

The search marketing specialists at Overdrive Interactive have just updated our Search Marketing Map to present the most current snapshot of the world of digital marketing, including live links to more than 120 sites and tools, broken into 22 categories….

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Advertising

The Digital Advertising Guide is Released by Overdrive Interactive

by Jessie Burke August 8, 2013

Overdrive Interactive has released the eBook version of the agency’s Digital Advertising Guide on the Overdrive website. This free guide includes over 85 pages of descriptions, explanations, examples and images from the world of digital and online advertising. The guide covers…

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Advertising

The First Weeks of Training at Overdrive

by Kristina Momchilova January 25, 2013

As two of the newest members of the Search department in Overdrive Interactive, Nick and I were excited to come into the office and hit the ground running. We had both been warned of the extensive training that we were…

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Using AdWords Editor to Group Keywords

by Shane Kelly October 3, 2012

The structure of a paid search campaign has a big impact on performance. One of the most important aspects of campaign structure is the use of tightly themed keyword AdGroups. Creating several tightly themed groups of related keyword variations allows…

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