One of the amazing things that has happened since I got into advertising is the growth of “free” marketing opportunities available to organizations large and small. If you go back before online marketing and media, most businesses had very few…
Today, EMC launched a social media widget and ad unit that will allow users in the field of enterprise content management to keep up to date with the rapidly moving industry. The widget provides a video, as well as links…
For the first part of this series, please see Supplementing Social Media Marketing is Crucial to Success (Part 1.) In order to maximize return on any social media investment, it is critical to supplement the social campaign with alternative forms…
