The world of social media has been very active this past week with updates. As Twitter celebrates its 8th birthday they have developed a website that lets you see your first post by typing in your Twitter handle. Whoever has…
Take a look at some of the latest happenings in the social media world: Remember the news feed redesign Facebook talked about last year? Facebook finally unveiled the updated news feed design for desktops and laptops! Get ready to witness…
Ellen DeGeneres might have racked up the most retweets ever at the Oscars on Sunday, but she was not the only one getting attention. Several brands took the opportunity to promote themselves through the annual awards show. More and more…
The days of asking for engagement on Facebook have ended. With the latest algorithm changes, the social media giant is now punishing brands for low quality content like memes and content asking for likes/shares/comments. The new update “uses over a…
Facebook looks to sink its teeth into WhatsApp, the popular messaging service with over 450 million active users. This was confirmed after a form was filed with the SEC today. The acquisition is partly due to the shared vision of both…
Years ago, before I was to deliver a farewell address at my last meeting as president of an industry trade group, a friend gave me some advice I remember to this day. Mention lots of people in your speech, he…
More and more companies are beginning to recognize the value of both social media marketing and SEO campaigns, but many still aren’t connecting the dots between the two. As practitioners of both social media marketing and search marketing, Overdrive Interactive has…
You’ve probably heard of them. You may even have been to them. But do you follow them on Twitter? They are the over 100 different restaurants in the Boston area that you will find tweeting about eating that are included…