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Driving Forward > Digital Marketing Blog

What the New Facebook Products Mean For Business Pages

by Danielle Laurion September 23, 2011

Even though there was no mention of Pages during the F8 conference held yesterday, Mark Zuckerberg did tell businesses to “rethink your industries.” Graph Rank, Ticker and Timeline are some of the new Facebook products announced yesterday, which will inevitably…

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Social Media

Facebook Profiles Get a Facelift With Timeline

by Andrew Abrahams September 22, 2011

At Facebook’s f8 conference this afternoon, the company announced some much anticipated changes to the social network. As discussed by Facebook CEO, Mark Zuckerberg, everything begins with the profile; with that, Zuckerberg unveiled Timeline: a complete redesign of the Facebook…

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Social Media

New Changes to Your Facebook News Feed

by Andrew Abrahams September 21, 2011

Facebook has once again made changes to users’ news feeds. As of today, the interface will reflect a “real-time ticker”, larger photos in the stream, and will replace the “Most Recent” and “Top Stories” links with a smarter news feed…

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Social Media

Facebook Subscribe Button VS Facebook Pages

by Sarah Mitus September 20, 2011

Last week, I described the new Facebook Subscribe Button feature, and I wanted to clarify when you might use the Subscribe Button instead of Facebook Pages. You can use either or both for a specific person, depending on your goals….

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Social Media

Red Sox Twitter Bash: Bringing Social Media to Fenway Park

by Sarah Mitus September 19, 2011

Many of the most engaging social media campaigns surround celebrities, fashion houses, sports teams, and other topics people are passionate about. Here in New England, you can count on us to be full of engagement online about the Celtics, Patriots,…

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Social Media

Facebook Launches “Smart Lists” To Automatically Create Lists

by Danielle Laurion September 14, 2011

Facebook’s most recent groundbreaking feature, Smart Lists, has officially been launched. This long-awaited feature automatically organizes friends into four different lists: work, school, family and city. The opportunity for Facebook lists has been in the works since late 2007, and…

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Analytics

Twitter Web Analytics Has Officially Been Announced

by Andrew Abrahams September 13, 2011

In the past, many users have found difficulty in accurately measuring the amount of traffic that a website received from Twitter. Today, the company has officially announced Twitter Web Analytics – a tool that identifies the level of traffic that…

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Social Media

5 Best Practices for Keeping Facebook Likes

by Jill Jankowski September 9, 2011

Facebook likes are becoming more important to brands than links as the social site spans to more than 750+ million users. For fans, liking a page on Facebook is as easy as one click. Consequently, it’s just as easy for…

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