Social Media Archives

Driving Forward > Digital Marketing Blog

It’s Real Time for Facebook Insights

by Andrew Abrahams January 20, 2011

Any page administrators will notice a slight, but important change in their pages. Facebook has now rolled out with the ability for insights to be shown in real time; something that had previously been unavailable. These important statistics would take…

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Social Media

Use Social Media to Make a Name for Your Freelance Career

by Jill Jankowski January 20, 2011

Every startup freelancer faces the same question: How do I get my name out there? It’s easy to find friends, family, and coworkers that need help with odd-job projects from time to time, but how do you go about acquiring…

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Media

YouTube Enhances Homepage for All Users

by Andrew Abrahams January 20, 2011

It seems like this is the year for face lifts in social media channels. So its about time that YouTube joined in and upgraded its homepage. After the largest worldwide video-sharing community spent time listening to its users, the goal…

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Social Media

Check Out What’s Trending to Increase Your Blog Traffic

by Andrew Abrahams January 19, 2011

It’s a constant fight to attract readers to your blog. Any author will admit that they are continuously trying to figure out what their audience is looking to read, and how to hit the nail on the head with content….

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Social Media

Companies Plan to Focus on Specific Social Strategy Objectives in 2011

by Andrew Abrahams January 18, 2011

In a recent survey from Altimeter Group, social media strategists shared their Company plans for 2011. The top three internal social strategy objectives were reported as 48.3% focusing on creating ROI measurements, 37.3% on internal education and training, and 34.7%…

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Social Media

Overdrive’s SocialEye Solves the Problem of Measuring ROI From Social Media

by Andrew Abrahams January 14, 2011

Arguably, the most important part of any social media strategy is demonstrating the return on investment. Showing the ROI in social media can sometimes get a little hairy, but it is a necessary piece to the puzzle. Fortunately here at…

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Mobile

Google Blurs the Lines with Google Places

by Andrew Abrahams January 12, 2011

For Google’s next move forward, they focused their attention on location-based services. With the launch of the Google Places app on the iPhone, users can find every type of information they would want about the city they are in. Sounds…

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Social Media

The Most Important Part of Your Social Media Contest is the End

by Andrew Abrahams January 11, 2011

As with any social media contest, increasing engagement and participation with your brand is one of the main objectives for developing the contest in the first place. What many underestimate as a crucial point in the contest is when it…

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