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NEDMA’s 8th Annual Marketing Technology Summit Was A Huge Success!
Big Announcements for the MTech Summit!
Save 50% with this registration link. We have some big news! We’re excited to announce that Demandbase has joined Overdrive in sponsoring the New England Marketing Association (NEDMA) 2018 Marketing Technology Summit! Demandbase is an account-based marketing agency that offers…
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Overdrive to Sponsor 8th Annual NEDMA Marketing Technology Summit
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Dissecting the DNA of the Digital Marketing Budget
So, where do the digital dollars go and how do they get budgeted? As recent research Gartner illustrates, while online display advertising/media still encompasses the largest portion of the digital marketing budget, it still only represents 12.5% of the overall spend.