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Driving Forward > Digital Marketing Blog

How Twitter Has Changed The Way Information Is Received

by Andrew Abrahams July 19, 2011

I recently came across an article that mentioned the news that Google+ may soon implement hashtags into its platform as a way to engage more users in conversations. Although many feel this could be the Twitter-killer and a great way…

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Social Media

Topsy “Tops” Google for Real-Time Search

by Danielle Laurion July 13, 2011

With the closing of Google’s Relatime search feature, Topsy.com is about to become the leader in social search. Google’s contract with Twitter expired over the Fourth of July weekend but Google says they are going to integrate the feature into…

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Social Media

HOW TO: Turn Chaotic Twitter Feeds Into Color-Coded Categories with Twimbow

by Jill Jankowski July 7, 2011

If you’re like me, then organization among everything is a necessity of life, but doesn’t always happen. This is true for trying to make sense of my social news feeds as well. I’ve tried other social media management services like…

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Social Media

Twitter Deal Expires, Google Realtime Search Goes Offline

by Jill Jankowski July 5, 2011

Wondering where Google Realtime Search has gone? On July 2, Google announced that as a result of the expiration of an almost two-year-old agreement with Twitter, Google Realtime Search has been temporarily taken offline. Google Realtime relied heavily upon a…

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Social Media

How To Clean Up Your Twitter Profile

by Andrew Abrahams June 30, 2011

With Twitter, it often becomes too easy to get caught up in allowing third-party applications access to your account. If you’re like me, you may not read through the fine print where those applications tell you exactly what they are…

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Social Media

Twitter Expands as a Journalism Resource with Twitter for Newsrooms

by Jill Jankowski June 28, 2011

Twitter announced yesterday their introduction of Twitter for Newsrooms (#TfN) which is a tool meant to increase its reporting potential for journalists. The site guides users into four places: #Report, #Engage, #Publish, and #Extra, all which have resources within that make Twitter…

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Advertising

How to Not Suck at Twitter (Without Buying Ads)

by Jill Jankowski June 15, 2011

Most brands just starting out with Social Media Marketing focus on the two big channels, Facebook and Twitter, and rightfully so, as they’ve got the best adoption rates and presumably, the biggest opportunities for success. While every Social Media channel provides…

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Advertising

The Social World of Television

by Andrew Abrahams June 13, 2011

Television is changing once again. Not the actual size, resolution, or quality (although it’s only a matter of time) – but the content within television programs. Television viewers are now finding new ways to engage with shows, commercials, and the…

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