Driving Forward > Digital Marketing Blog
A Managed Approach to Using Twitter to Create a “Social CEO”
When it comes time for your CEO to establish a presence on Twitter, I would recommend a phased approach, in which each step must be successfully managed and completed in order for the CEO to graduate to the next level with the ultimate goal of them establishing an individual presence and handle.
Social Engagement and Delicious Smoothies
Behold, the power of social media marketing! Yesterday afternoon @BostonTweet tweeted that: Tomorrow the @b_good_ Shake Truck will be delivering free Local Blueberry Smoothies to companies in Boston. Where should they go? — BostonTweet (@BostonTweet) July 31, 2013 “Free smoothies…
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