While the amount of people using the #1 social network in the world continued to increase last year, the demographics of the users changed slightly. Facebook users remain split between generations. In 2009, the number of Twitter users increased by…
You’re driving home from work with a pounding headache. It’s been bugging you all day. Pulse…pulse…pulse. Even worse, you know that your aspirin supply at home has dried up.What is the first thought on your mind?“Stop at a local drugstore…
Have Americans become more efficient with how they spend their time online? A report from the Neilson company reveals that in January 2010, Americans spent 8.2% less hours on the Internet. However, while the the time that individuals spend online…
In 2009, 12% of Superbowl viewers spent time on the Internet during the game. These users spend their time on general interest websites, as well as search, member communities and email.18% of simultaneous internet users spent their time on a…
Much to the dismay of many tweens, teens, and young adults, more and more moms are on Facebook. Weather these moms are using it as another platform to connect with family and friends, spying on their elusive teenagers or just…
TubeMogul released a report today that highlighted the tendency of viewers to click away from a pre-roll ad before short-form online video. After analyzing over nearly 2 million streams of online video, TubeMogul found that over 15% of viewers clicked…
The recession has spurred many American shoppers to seek out savings, cut out coupons and compare prices before entering a store with intent to purchase. Although these savvy shoppers are turning to the internet to share coupons and comparison shop,…
As social and digital media mature, they are becoming an integral part of the marketing mix that is most effectively leveraged by communicating to customers across all channels. According to the Alterian Annual Survey for 2009, the age of silo…
