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Paid Search Management

Summary

After a thorough audit, Overdrive restructured the account, updated targeting, improved ad copy, optimized landing pages and build a custom interactive reporting dashboard​. Within the first 3 months, conversion rate and cost per conversion both improved by over 22%.

Paid Search Management

Overdrive launched a comprehensive paid search program, coupled with the design and development of conversion-optimized paid search landing pages, which resulted in significantly increased conversion rates and ROI.

Success!

+62%

Conversion Volume

-23%

Cost Per Conversion

+ 22%

Conversion Rate

Dev Tool:

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